Deploy A Generalist.

Have a Generalist embedded into your business and gain full access to all their skills and capabilities.

Throw them at any task and watch them work their magic!

Do more. Get there faster.

Deploy Today


The Generalist Co. was amazing to work with. Our Generalist was smart, energetic, and brought a can-do attitude to every challenge we threw his way.  

He was excellent communicator and brings rigor to all of the experiments he works on. I’d absolutely love to get to work with them again

Cara

Founder @ Stashpad


Nic is unlike anything I’ve seen in my career. She set the gold standard for problem solving through a bias toward innovation.

She’s an operational wizard with an unparalleled ability to execute.


Dara

Head Of Marketing @ EVEN

Hiring Lee is the best decision you’ll make!

Lee’s superpower of quickly understanding a client’s operations, pain points, and needs, and implementing tailor-made solutions that perfectly meet those needs, makes him invaluable.

Pierre

CEO @ Coast tO Helicopters


Working with a person who is quick to respond, task-focused, intuitive, and hard working is a breath of fresh air.

We cannot recommend The Generalist Co. highly enough.


Mark

Director @ AG doors


Since working with the The Generalist Co. we have been able to scale our team and our services.

The level professionalism from them has been to an extremely high standard. We would strongly recommend their services. From one startup owner who just needed that bit of help to another.

Mofi

CEO @ OMINIRA


The Generalist Co. provides incredible support. Our Generalist was an agile, fast paced, and skilful asset.
They were both professional and personable and their work helped lay the foundations for our growth and expansion. We’re truly grateful to The Generalist Co. for their diligent, high level work

Vee

Director @ EBV


The support of The Generalist Co. helped to fill a gap in expertise within our core team. It was a unique opportunity to have someone who was a temporary member of the team, whilst being able to offer an outside and informed perspective.

Hope

Director @ Thinking black


Our Generalist became completely indispensible to our team. I don't know what we would have done without them!


The Generalist Co. is simply an amazing service.

Danny

Head of Growth @ Prolific


The Generalist Co's expertise and direction were so key in overcoming  issues in my business and setting a trajectory for development.

I'm so grateful for their support and definitely recommend them for strategic direction

Noemie

Founder @ celebraids


The Generalist Co provided a brilliant strategist, entrepreneur, and tactician, who was perfect in advancing the cause of public service broadcasting. They combined research, data analysis, and broad campaigning tools to huge effect, making them an absolute pleasure to work with.

Lindsey

Partner @ nwI


They were fizzing with ideas and just just got things done. They were a natural leader, with outstanding judgement, who created a sense of community and belonging.


A real joy to work with.

Jo

Head of Comms @ labour party


They were one of the most capable professionals I've ever worked with. Excelling in their role, they also contributed across many teams, from product to customer success, helping out wherever they could


Alice

Global Content Manager @ insider

What is a Generalist?

A generalist is someone who does it all.

Not because we can’t do just one thing, but because we refuse to do just one thing.  

We’re eclectic thinkers who thrive on adventure, exploration, and enterprise. Our limitless skills lead to limitless solutions, bringing your dreams to fruition.  

We’re mavericks, bootstrappers and all-rounders, here to make your ideas a reality.

Hire Multiple Roles Without Multiple People

Reduce the stress & expense of hiring

You've Reached Your Limits

You have brilliant ideas to grow your business. But, you’re boxed in by frustrating capacity limitations, whether it’s time, money, skills, or finding the right people.

Other options fall short.

Freelancers

Hard to vet and lack commitment.

Traditional Hiring

Can take months from job ad to onboarding

Agencies

Expensive and
impersonal

Specialists

Not super useful outside their assigned roles

We'll Do Everything You Don't Have the Time or Skills For

Growth Experimentation

Operations

Web Design

Marketing

Project Management

Data Analysis

User Research

Ideation

Copywriting

Community Building

Event Planning

Software Development

Research

People & Culture

Team Management

Content Creation

Customer Service

Talent Acquisition

Public Relations

+ whatever else you need!

Meet Our People

We are former founders, start-up operators, jack-of-all-trades, and wearers of many hats - Generalists who are passionate about start-ups. We use our skills across various functions in businesses to provided you with the additional capacity and resources you need to grow sustainably.

We help you to do more and get there faster.

Nic


"Nic set the gold standard for problem solving through a bias toward innovation and a level of stick-to-itiveness unlike anything I've seen in my career"

Dara - Head Marketing | Even

Josh


"He fizzes with ideas and is someone who get things done. He is a natural leader, with outstanding judgement, who creates a sense of community and belonging. A real joy to work with."

Jo - Head of Comms | The Labour Party

Neil


"He was an exceptional creative leader and drove his team on to great success on global and regional accounts. He is a quick and imaginative thinker who would be a great asset to any agency or company."

Mark - Executive Creative Director |Grey Germany

Lindsey


"Lindsey is a legend. A team player & genuinely passionate and lovely person. A true, multifaceted legend"

Max - Co-Founder | Farmer Willie's

Your Journey With Us

Consult & Align

We'll understand your   challenges and vision to see if we’re a good fit to support you.

Get matched

Meet the Generalist we feel will meet your needs.

Test drive

If you’re not quite sure, ‘test drive’ your Generalist before you hire them.

Deploy

Once you’re happy, watch them work their magic across your business.

Frequently Asked Questions

What exactly is a Generalist?

A Generalist is like a Swiss Army knife for your business – versatile, adaptable, and ready to tackle a wide range of tasks. They can fit into multiple roles simultaneously, helping you do more and get there faster.

How is hiring a Generalist different from hiring a specialist?

While specialists excel in their specific areas, a Generalist provides you with flexibility and a broad skill set. It’s the equivalent of having multiple specialists rolled into one, saving you time, money, and effort.

What Industries or types of businesses can benefit from a Generalist?

We’re best for businesses with small teams, particularly startups who want to scale quickly without the wait of traditional hiring. Our Generalists bring diverse experience to meet your immediate needs, providing a temporary yet impactful solution, and pave the way for long-term hires to sustain your momentum.

How do you ensure a good fit between the Generalist and our company?

We prioritize understanding your business’s unique needs and culture. Our selection process ensures that the Generalist aligns with your goals, industry, and team dynamics.

How long is the engagement period with a Generalist?

It’s flexible! Depending on your needs, projects, and objectives, the engagement period can be adjusted. We’re here to ensure you get the most out of the deployment.

Are there any hidden fees or costs?

Transparency is key for us. All costs will be discussed upfront, and there are no hidden charges. You only pay for the services you use.

How do I onboard a Generalist into my team?

Once you decide to engage with a Generalist, we direct the onboarding process, ensuring a smooth integration into your team.

What if I’m not satisfied with the Generalist’s performance?

It’s all about meeting your needs! If you have any concerns, we’re here to address them and ensure you get the value you’re looking for.

Let's Chat!

Start ASAP

Need extra capacity fast? Give us details of your project and we'll match you with a Generalist right away

Speak to Our Team

Chat with our team; discuss your needs and ask questions